Everyone with interest in arts and crafts have been joining the site for more than 15 years, since the site was launched back in 2004. During that time, the site has changed a lot and continues to adapt and improve based on feedback. The site has been at or very near the top of search engine results for key arts and crafts terms for many years. This coupled with word of mouth and shared advertising helps to attract hundreds of thousands of targeted visitors to the site.
They feel that the arts and crafts movement has helped to define a large part of the countries identity. Many of the famous names of the past were writers, painters, sculptures and makers of all kinds. This site is a celebration of that artistry, independence and entrepreneurship. Their aim is to help contemporary artists and crafts people in the UK to find a vision and realise those ambitions.